In the quest to provide better customer experience, more and more eCommerce companies are inclining towards using 3D models for their business.
With the advent of Computer Generated Imagery (CGI), the entire approach to product photography has been revolutionized, especially in furniture industry.
Selling furniture online needs inspirational pictures on your website. Every eCommerce player wants its product to look real. Interior designers and art directors play an important role by providing these photographs, known as product shots or life imaginary pics.
Over the past 12-18 months, eCommerce has gained lot of attention due to the 3D innovations specially for eCommerce, to enhance user experience and better buying decisions at online stores.
3D has revamped the e-Commerce industry, by enhancing the shopping experience of customers. If you are planning to market your products online, you need inspirational images for your website as well as for other marketing channels.
The impact of 3D modelling in presenting ecommerce services to customers is undoubtedly the most transforming thing happened in the past decade.
3D Modelling is a fundamental stage of creating a 3 dimensional representation of a product in computer graphics technology.
Ikea, the Swedish furniture giant has recently collaborated with Apple to solve the shopping woes of visiting stores to buy furniture.
Among many emerging technologies, 3D is driving the e-Commerce industry to wide horizons, especially for big ticket items like furniture, decor, rugs, home improvement and fashion.
As you are reading this article so we guess either you are from Marketing team or related department.
The e-Commerce industry worldwide has massively grown in the past decade and 3D played a significant role in reshaping the buying experience.
The e-Commerce industry has recklessly grown in the past decade and there has been multiple factors that catalyzed the growth.
Recent developments in technology have been impacting the e-Commerce industry growth massively and there are multiple factors that catalyzed the growth.
Product photography is a traditional approach for creating images. It has been one of the favorite options for decades as no other means were able to deliver the level of realism required to make images appear realistic and appealing.
The Current Scenario
In the wake of rapid digitalization and remote connectivity, multiple technologies have surfaced and submerged in the e-commerce industry.
Despite all the innovative possibilities offered by online shopping, customers still face daunting challenges in product visualization and determining a right purchase
The world of augmented reality is rapidly evolving for the e-commerce segment and 2018 is expected to be a landmark year.
Our clients, typically the more innovative and sizeable eCommerce players, work with us on a multitude of challenges regarding Augmented Reality and other 3D innovations.